Ong-Oaj Pairam – LFW AW16

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“Line is as difficult to describe as it is to achieve. It is more than silhouette or shape: it is both in motion. It implies something clean-cut, and all decoration should be part of the line and not something imposed on it . . . Line is the bone of fashion: Cloth the flesh.”

Hardy Aimes – 1964

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As regular readers will know, I’m a student of fashion history and while mulling over how to describe the work of Ong-Oaj Pairam and his latest collection I came across that Hardy Aimes quote, and it was perfect for this review. It encapsulates so much of what I feel about clothes design, and so much of what Ong-Oaj delivers.

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Ong-Oaj is a designer who understands line in a way few do, he understands that the line is key to the look, he understands that line must exist for the garment to exist. It creates a beautiful platform for his work with the rest of the piece, the hand stitched florals, the brocades, the colours, all must be on a frame that works.

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Once more the Brighton based designer has come to London and delivered a masterclass in elegance and beauty. He brought along the chic, to-die-for looks he is know for, and all of the wow, oh my god that is beautiful gasps he has made his trademark.

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Ong-Oaj continues to be a designer I adore, and to show you the beautiful movement, rather than describe it please watch the video at the end of the piece. (Incidentally here is the piece of whats it’s like to be at a show, I did this at his as well) The float, shimmer and twirl if the garments belies the visual impact each piece makes as a statement. Ong-Oaj, you continue to make fabric sing, and for that I continue to adore you.

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Video Of The Show

Photos taken from the Ong-Oaj Pairam Website © Chris Yates Alamy Live News.

Video from the Ong-Oaj Youtube account

About Ross Pollard

Since starting writing on my 31st birthday in 2011 I have held a number of positions at magazines and websites as well as regularly producing articles for numerous publications alongside contributing to TV & radio shows as a freelance fashion journalist including Hoxton Radio & Fashion One TV. Alongside writing, I have worked in other industries helping to design & grow digital platforms, develop businesses and support operations practices. This experience has proved invaluable in building an understanding of how businesses work, and the landscape in which retail, B2B commerce and other commercial operations develop. Knowledge of commercial interests has helped shape my fashion industry insights beyond critiquing of garments

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