LFW Day 2 – A Look At The Day


So the sun came out, the queues remained, and I discovered that if you have an Ice Cream Van the best place to be is outside Fashion Scout, yes it’s a look at the day that was Saturday at Fashion Week . .

icecream day 2 fs queue

I got to catch up with some friends, my friend and uber talented fashion journo Olivia was showing us how to do 70’s, (I believe sourced from our good friends at Clerkenwell Vintage), her colleague, how to do print, and Rebecca from Boop Fashionista chose to rock it in purple for her first UK fashion week.

P-Unit fault Mag Boop

Meanwhile the fashion went on, people saw clothes, took pictures, used periscope, sent tweets, emails, uploaded posts, sent copy and a million other things the modern world does now, but it was still great to see an example of someone taking on the task of fashion drawing at Little Shilpa…

model draw

And then there was the style, people everywhere well dressed, some in reality, some in their heads, but I wanted to give you a snap shot of some faves from today…

day 2 couple Camel Coat Main Pink Tea Main suit guy IMG_5641

Can anyone tell me which show the two models were from?

And so another day ticked by, be suure to check the live blog(s) even with a few tech issues we still managed some content on them, and of course the reviews of the shows and presentations.

About Ross Pollard

Since starting writing on my 31st birthday in 2011 I have held a number of positions at magazines and websites as well as regularly producing articles for numerous publications alongside contributing to TV & radio shows as a freelance fashion journalist including Hoxton Radio & Fashion One TV. Alongside writing, I have worked in other industries helping to design & grow digital platforms, develop businesses and support operations practices. This experience has proved invaluable in building an understanding of how businesses work, and the landscape in which retail, B2B commerce and other commercial operations develop. Knowledge of commercial interests has helped shape my fashion industry insights beyond critiquing of garments


  1. I love Olivia’s dress – the whole look is just perfect ❤

    Gisforgingers xx

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