LFW Memories – Looking Back On Some Amazing Times

I went to my first ever #LFW show nearly a decade ago & it was a BIG High St label. I was blown away by seeing my first show, but over the following years I fell out of love with it. Then I realised I was missing the point, that I loved the little guys of the industry and that outside of the LFW hub a whole world of fashion was out there being amazing and I fell back in love with it all. But more than that its also a social occasion. Sometimes there are even rabbits!!!

The thing about it, and I do include the hub as it is increasingly great, is it’s amazing to get to show rooms, walks, events and everything, to indulge in inspiring creativity is good for the soul and renews the energy to carry on for the next six months.

In Feb one of my Besties Olivia Pinnock also a  super brilliant fashion journalist and I managed to get to an event together, I told her that her No More Page 3 look was on point and low and behold it was in the LFW daily the next day as one of their street style pics. Getting to do great fashion with great friends is all part of the LFW day. So anyway here is a flavour of being around LFW and LCM. Its not all polished pics, these are the memories I have, a sort of day in the life, but I hope it gives you a taste of the experience more than the actual designs.

So fair well to Somerset House, and hello to that infamous NCP Car Park . . .somerset house


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Christopher Raeburn

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Models doing Selfies at Jasper Garvida

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Also let me tell you its a good excuse for pancakes, parties, and seeing a cycling race!!!

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About Ross Pollard

Since starting writing on my 31st birthday in 2011 I have held a number of positions at magazines and websites as well as regularly producing articles for numerous publications alongside contributing to TV & radio shows as a freelance fashion journalist including Hoxton Radio & Fashion One TV. Alongside writing, I have worked in other industries helping to design & grow digital platforms, develop businesses and support operations practices. This experience has proved invaluable in building an understanding of how businesses work, and the landscape in which retail, B2B commerce and other commercial operations develop. Knowledge of commercial interests has helped shape my fashion industry insights beyond critiquing of garments

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