Saturday saw the great and good of the fashion world gather for our annual awards picnic, the sun shone, the food was bountiful, and most of all the winning nominations were announced (full nomination lists can be found here), so who won, find out below.


sarah b

Nominated by Maddy, we both had the same thought after seeing the window of their flagship, bold and beautiful. But for me something stood out, as I walked around the Savage Beauty exhibition I had a realisation. So many labels have lost their way following the death of the founder and designer yet at McQueen they are still shaping and exciting the world. Sarah Burton has been brave enough to create the label in her own image while remaining true to the vision of the great genius she once worked for. To take the worlds greatest label and give it a new life and soul deserves this award more than ever.


jg1 aw

This was the strongest field yet for the award I hand-pick myself, but in the end there could be only one. Jasper Garvida joins the list of previous winners. His LFW show in February was the one I have talked about the most, mixing a knowledge of classic tailoring with his unique and fun personality, it’s a collection that I simply adored, and still am enjoying.


& other

One brand has stood out in the conversation this year, the most talked about label on social media. You only have to look at twitter to see the way this label has very quickly become a national fave. Mixing great design with affordable prices, in one fell swoop it has breathed new life into the High Street and served notice there can be no resting on established laurels to its neighbours. This was the year & Other Stories moved from new boy to guiding hand of High Street fashion.



There are claims I make this happen, actually I don’t, even with my serious issues with the ethics, tax policy and wages. Many of you fed back that again you think they are complacent, that quality is still going down, that prices have gone too high, and that the worst thing has come to pass, it’s no longer aspirational. One comment nailed it, saying they used to see the women they admired in Topshop, now they are in Zara and & Other Stories. You told me that you feel it’s a fading glory. As the battle for the High Street continues, challengers are stealing the Kings throne.



Pastels owed spring, summer and even ran into autumn, could be dressed up, down or sideways. They go with anything, they go with everything, and they took such a huge part in the collective hearts of shoppers. Chic and understated they entered our wardrobes and are yet to leave.

(image from trendspotter)



It belongs on fishing clothes, its boxy, its shapeless, and deeply unflattering, the judges felt very strongly that the sooner this is sent back to tackle shops, the better. Life should be a catwalk, not the look of a lake salvager.



Style icons are made over time, not over night, and there were multiple reasons Kate won. The most stylish Royal since the Queen, she always finds ways to look amazing within the tight confines of royal wardrobe protocol. But another huge factor was that immaculate wardrobe is built on the High Street, you can wear what she does, she has the power to influence our purchasing. Also another big point that was made was that like all style icons she is confident in her style, and is more than happy to re-wear things. A good outfit is always a good outfit and this is someone who has enough to make the whole world say I want to be that chic.

(image from popsugar)


BEVERLY HILLS, CA - JANUARY 11:  Actress Anna Kendrick attends the 72nd Annual Golden Globe Awards at The Beverly Hilton Hotel on January 11, 2015 in Beverly Hills, California.  (Photo by George Pimentel/WireImage)

BEVERLY HILLS, CA – JANUARY 11: Actress Anna Kendrick attends the 72nd Annual Golden Globe Awards at The Beverly Hilton Hotel on January 11, 2015 in Beverly Hills, California. (Photo by George Pimentel/WireImage)

Simple, a bit of print, floaty, nailed it. Those are good rules to live by. In a year of understated elegance at awards this was a look that still had wow to it, that’s wow that’s great and I’d love to wear it, not wow what the flipping dolphin is that mess. It passed the never arrive, always make an entrance test.


lady gaga

No longer chic yet shocking, more oh look trying too hard again. Welding gloves and a dress, hardly out there. Different can be amazing, Bjork,  Bonham Carter and so many more can do it so well, but 2014 was a year of oh whatever for the former style bandit. Insane replaced by ennui, shock swapped to schlock, bloody hell to bloody boring. We are no longer gaga for Gaga.



We have seen our readers talk a lot about moving from quantity to quality in purchasing, and accessories are a way of changing that up. But NOTHING beats the old-fashioned elegance of a great watch, or the bold I want to jazz this up of the big or colourful wrist clock. We often forget about them, but with many emerging designers now making our time pieces, watches have burst back in the last couple of years and the world is better for it.



This was easy in the end, all the judges picked the same winner, the one unanimous winner of an award this year. Great content, great functionality, and pictures to die for. Mixing stunning photography with great writing, in a hard-fought category this was still the fave for all the judges.



London’s best event. Mixing 50 of the best vintage vendors in the UK covering a huge period of time, perfect for the current 70’s trend as well, with being a true event. You don’t come to just shop, you come to share a passion, you can get your nails done, have tea in the great tea room with hand-made food and amazing cakes, and see live music. We often talk about added value and its founder has not created a shopping trip, she has crafted a full day out. It’s the most fun you can have for £4 on a Sunday. Oh and of course we should mention the fact it has the perfect venue at the beautiful Old Finsbury Town Hall.

(We also have an exclusive offer for readers to celebrate their victory, mention Fashionworked on the door for 2 for 1 entry with a friend)

About Ross Pollard

Since starting writing on my 31st birthday in 2011 I have held a number of positions at magazines and websites as well as regularly producing articles for numerous publications alongside contributing to TV & radio shows as a freelance fashion journalist including Hoxton Radio & Fashion One TV. Alongside writing, I have worked in other industries helping to design & grow digital platforms, develop businesses and support operations practices. This experience has proved invaluable in building an understanding of how businesses work, and the landscape in which retail, B2B commerce and other commercial operations develop. Knowledge of commercial interests has helped shape my fashion industry insights beyond critiquing of garments


  1. Thanks for having me as a judge!
    Lots of love,

  2. Pingback: Fashion Worked Awards 2015 - The Fairytale Pretty PictureThe Fairytale Pretty Picture

  3. I definitely agree that Sarah Burton has achieved something extraordinary, and that conversely, Topshop has gone downhill

    Suze | LuxuryColumnist

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